Independent interventions against disinformation
DROG Group unites Practitioners, Scientists, Donors, Artists, and Creative Techs to counter information manipulation.
Building the Most Effective Community for Countering Disinformation
DROG was founded with a simple but ambitious goal: to build the most effective community for countering disinformation in Europe and beyond.
We recognized that fighting disinformation requires more than just fact-checking or media literacy. It demands a multi-generational approach that adapts to evolving threats and leverages diverse expertise.
Through our DIM (Disinformation Intervention Model), we've mapped out six generations of counter-disinformation interventions, each responding to different challenges and paradigms.
We Unite Experts
Practitioners, Scientists, Donors, Artists, and Creative Techs - working together to counter information manipulation.
DIM Model
Our Disinformation Intervention Model categorizes approaches into six generations based on paradigm shifts in the field.
Independent Interventions
Projects born at DROG have reached over 30 million citizens with innovative approaches to building resilience.
The DIM Model
The DROG Disinformation Intervention Model (DIM) categorizes interventions into six generations based on paradigm shifts in the field.
We believe there are no silver bullets. Different contexts require different approaches - and no single authority can solve the problem alone. That's why we focus on building collective capacity for communities to make sense of information together.
Explore the DIM ModelThe Problem
Each generation of interventions was built on a flawed assumption about who has the answer.
Six Generations
From strategic communication to collective sensemaking - tracing the evolution of approaches.
The Path Forward
Building coordination capacity - not finding better authorities, but empowering communities.
Six Generations of Interventions
Each generation was built on a flawed assumption - that some authority could solve the problem.
Strategic Communication
2014
Assumed authorities have the truth
Debunking
2016
Assumed facts would change minds
Prebunking
2018
Assumed experts can fix individuals
Moderation
2020
Assumed platforms can enforce truth
Interaction
2022
Assumed connection solves alienation
Collective Sensemaking
2025
No authority has the answer
Born at DROG
Award-winning games that have reached millions worldwide
Bad News
The flagship prebunking game that started it all. Players become fake news tycoons, learning the six degrees of manipulation to build immunity against disinformation.
Go Viral!
A 5-minute game protecting against COVID-19 misinformation. Inoculate yourself against viral manipulation tactics.
Play NowHarmony Square
Become Chief Disinformation Officer in this game about political manipulation, trolling, and polarization.
Play NowOur games have been featured by BBC, The Guardian, Washington Post, and used by governments and educators worldwide.
Ready to join the fight against disinformation?
Whether you're a practitioner, scientist, donor, or creative tech - there's a place for you in our community.